Six Secrets to Multiple Ivy League Acceptances: Secret #5

Something we’ve found to be true for all applicants is that even if everything else in your application is perfect, but your essays are lackluster, you will not get into your dream school. Every year when we’re reading about the clients of other consulting firms, we see people with these extraordinary GMAT scores and really high GPAs, and they’re baffled as to why they didn’t get into their dream schools. Many of these individuals ask us to review their submitted applications and tell them what went wrong. And you know what it almost always is? It’s that they underestimated the importance of the essay.