I’ve got another treat for all of you! One of my Story Over Numbers members let me record a 40-min consultation call we had this week. He’s a joint MBA/MPP candidate who wants to be a social venture capitalist.

In the call, he and I discuss his profile, how he can stand out in the application process, and why being unemployed is actually a great thing for him right now.

Right click here to download the mp3 recording of our call.

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Today I have a special treat for you. I filmed a short interview with Raymar Hampshire, the super-cute and ultra-cool CEO of the social enterprise Sponsor Change. In it, he’s going to tell you how you can magically get your student loans paid off by volunteering for nonprofits!
 
Click below to watch the video and leave a comment letting me know if this is something you’d be interested in doing!

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I just received a tip from one of my current clients regarding the Consortium of Graduate Study in Management application:

If you’re having trouble copying and pasting into the Consortium application, you need to use Firefox.

Good luck!

Kaneisha

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It’s a rare situation but one that can be really tricky. What do you do when you’ve decided that you DO NOT want your boss to write your letter of recommendation? In this clip, I role play the situation with one of my clients. Listen, share, and let me know what you think!

Unasking for a letter of recommendation by The Art of Applying

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Note: The deadline for both internships has been extended until November 1. This is a PAID internship.

Marketing Communications Intern

About the Company:

Kaneisha Grayson started the Art of Applying in June 2010 with a $10,000 grant from the Arthur Rock Center for Entrepreneurship at Harvard Business School. Since then, Kaneisha Grayson, alumni of Pomona College (a highly-ranked competitive liberal arts college in Claremont, CA), Harvard Business School, and Harvard Kennedy School of Government, has worked one-on-one with over 50 clients from all over the world in preparing their graduate school applications. She uses social media marketing to reach out to potential clients and serves all of her clients virtually. The Art of Applying with Kaneisha Grayson is set apart from other admissions consulting companies by its focus on making the grad school application as stress-free, fun, introspective, and interesting as possible. Kaneisha’s clients often say that working on their grad school applications with her is like working with a close friend.

About the Opportunity:

Hey there! It’s the peak season for business here at The Art of Applying and I want some extra minds in the mix and hands on deck to make this business even better! The Art of Applying is a young company that is growing quickly, and I want to make sure that I’m getting the word out about my products and services to the right people wherever they are. This internship is perfect for you if you want real responsibility, and the chance to have your ideas heard and able to influence how a real business runs. You’ll get to see the results of your efforts unfold while you’re still interning–rather than 12 months down the line when you’re already back in school.

You’ll be working with me and other team members in creating marketing content and helping to increase The Art of Applying audience and community. You’ll have the opportunity to brainstorm ideas, create plans to implement your ideas, and create your own reports and presentations. I’ll always be there to advise and mentor you to help you improve your work and make sure that you’re learning as much as you are contributing.

You are positive, hard-working, organized, and dependable. You’re a creative person who is excellent at finding interesting and relevant content on the internet. You are web savvy, a quick learner, and can work well independently as well as part of a team. All majors and interest areas are encouraged to apply as long as you have the skills and qualities required for the position.

Some of your responsibilities will include:

- Reaching out to current/recent grad MBA and Public Policy students doing really cool things with their degrees to be profiled on the site

- Researching various applicant forums and sending me 10 questions to answer per week.

- Engaging our followers on Twitter and Facebook with contests, interesting information, daily tweets and status updates, etc.

- Optimizing blog posts for search (I can train you on how to do this, which is called SEO–search engine optimization)

- Researching and reaching out to owners of relevant sites for me to write guests posts, which will bring new visitors to The Art of Applying

- Assisting in creating and updating our editorial calendar

Logistics:

- This is a paid internship where you will get paid weekly.

- Must have your own computer with a webcam and fast internet access

- You will be working remotely–in your PJs in your dorm room, at an outside table at a European cafe, wherever you like! This means you need to be good at time management and getting your work done on your own. We will communicate frequently, but people who need lots of hand-holding will not be a good fit.

- approximately 5 hours per week starting November 1 or soon after and end date is negotiable. Ideally, someone will be available through the end of January but earlier end dates are fine.

Applications will be accepted until November 1. I will not be able to respond to all applicants.

To apply for this position, fill out this form.

A big thanks to my friend Laura Roeder and her team for providing the template for such a killer job posting!

Public Relations Intern

About the Company:

Kaneisha Grayson started the Art of Applying in June 2010 with a $10,000 grant from the Arthur Rock Center for Entrepreneurship at Harvard Business School. Since then, Kaneisha Grayson, alumni of Pomona College (a highly-ranked competitive liberal arts college in Claremont, CA), Harvard Business School, and Harvard Kennedy School of Government, has worked one-on-one with over 50 clients from all over the world in preparing their graduate school applications. She uses social media marketing to reach out to potential clients and serves all of her clients virtually. The Art of Applying with Kaneisha Grayson is set apart from other admissions consulting companies by its focus on making the grad school application as stress-free, fun, introspective, and interesting as possible. Kaneisha’s clients often say that working on their grad school applications with her is like working with a close friend.

About the Opportunity:

Hey there! It’s the peak season for business here at The Art of Applying and I want some extra minds in the mix and hands on deck to make this business even better! The Art of Applying is a young company that is growing quickly, and I want to make sure that I’m getting the word out about my products and services to the right people wherever they are. This internship is perfect for you if you want real responsibility, and the chance to have your ideas heard and able to influence how a real business runs. You’ll get to see the results of your efforts unfold while you’re still interning–rather than 12 months down the line when you’re already back in school.

You will be working with me and other team members to make sure that relevant online and offline sources know about the great work we are doing at The Art of Applying. If you are interested in educational PR or tech B2C PR, this is a one-of-a-kind opportunity!

You are positive, hard-working, organized, and dependable. You’re a creative person who is great at promoting and spreading the word about things you love. You are web savvy, a quick learner, and can work well independently as well as part of a team. You are also an excellent writer. All majors and interest areas are encouraged to apply as long as you have the skills and qualities required for the position.

Some of your responsibilities will include:

- Creating a speaker packet with information about me and the company to distribute to area high schools and colleges (You will have the opportunity to help hire and work with graphic designers on making an awesome product that will make schools excited to hire me as a speaker)

- Research area photographers for a professional photo shoot

- Scan daily for resources for press opportunities (I can direct you to where to look)

- Screening interview requests

- Keeping up with the latest news in MBA and Public Policy programs and the admissions consulting industry

- Updating a running list of “As Seen In” and press mentions

- Reaching out to MBA and Public Policy applicant bloggers to join our MBA blogger promo team and review my products and services

Logistics:

- This is a paid internship where you will get paid weekly.

- Must have your own computer with a webcam and fast internet access

- You will be working remotely–in your PJs in your dorm room, at an outside table at a European cafe, wherever you like! This means you need to be good at time management and getting your work done on your own. We will communicate frequently, but people who need lots of hand-holding will not be a good fit.

- approximately 5 hours per week starting November 1 or soon after and end date is negotiable. Ideally, someone will be available through the end of January but earlier end dates are fine.

Applications will be accepted until November 1. I will not be able to respond to all applicants.

To apply for this position, fill out this form.

A big thanks to my friend Laura Roeder and her team for providing the template for such a killer job posting!

Ever wondered what I talk about with clients during consultation calls? In this video, I talk about 10 different kinds of things I talk about with clients and how you can sign up for a one-hour consultation call with me. Enjoy!

How to Prepare for a Consultation Call with an Admissions Consultant

More details on how to sign up for a one-hour consultation call.

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What it Means to be Successful

September 22, 2011

Last weekend, I accompanied my friend Lady A to go look at some mid-century rosewood furniture for her house. Mid-century rosewood furniture is the kind of furniture that the characters on the show Mad Men have. Rosewood is extremely durable, hard, and lustrous, making it ideal for furniture and musical instruments like the guitar.

As Lady A and I pulled up to the home of the Craigslist seller, we both gasped and began to furtively whisper to one another, taking turns guessing at what we were both seeing.

“He’s a hoarder!”
“Oh my goodness…Maybe the hoarder died and he’s selling all their stuff…”

The seller’s two-car garage was open, revealing countless rosewood tables, chairs, and desks packed tightly and carefully like so many Tetris blocks. Every square inch of the garage housed a piece of carefully placed rosewood furniture.

Though we originally thought that the Craigslist vendor was a hoarder, we quickly learned that no, he was not a hoarder. His family specialized in buying, fixing up, and reselling mid-century rosewood furniture. Rather than pay for a storage unit, they stored their inventory in the garage. The seller knew where every single piece was in the unit, and how to access it without disturbing the rest of the Tetris pieces.

I was in awe during the entire thirty minutes we spent with the rosewood expert. He knew about the history of rosewood, how to clean it, how to store it, how to buy it cheaply and sell it for premium prices. He even knew when it was worth his time to fix up pieces to sell at a higher price and when he should just put it on Craigslist at an attractive price for those who know the value of rosewood furniture.

“You are a master of mid-century rosewood furniture,” I breathed as I watched him use steel wool to gently scrub paint marks from the legs of a chair without leaving one scratch.

“Of course I am,” he said nonchalantly. “This is what my parents did and what I do too.”

The rosewood man knew everything there was to know about mid-century rosewood furniture. His face emanated joy and accomplishment as he effortlessly packed Lady A’s jeep with a five-foot long dining table and six chairs. During the thirty minutes we spent with him, the rosewood man sold over a $1000 worth of furniture. Enjoying my admiration, the rosewood man pulled out a stack of invoices to show me the dozens of orders he receives for his pieces, for which people pay hundreds of dollars in shipping alone. Half dazed, I smiled and congratulated him as I scanned the invoices, littered with dollar signs and zeros.

That afternoon, I realized what it means to be successful:

Success is mastering something that matters to you.

Before this weekend, I had no idea what mid-century rosewood furniture was or that people paid thousands of dollars for it. Even after this experience, I will most likely furnish my next place with secondhand pressboard furniture from Ikea. Mid-century rosewood furniture just doesn’t matter to me.

But it matters to the rosewood man, and he has mastered the art of preserving and selling it. Even though rosewood is not his full-time job (he didn’t reveal what that was), there is no doubt in my mind that the rosewood man is successful. He dedicated his time and energy to mastering something that he cares about.

Inspiring and influencing people through words and ideas is what I want to master.

It’s why I love writing, why I love being an admissions coach (influencing others in how to influence admissions committees), and why I love reading relationship self-help books (how to influence relationships for the better).

Gaining clarity in the way in which I want to be successful has helped give focus to my goals and significance to what could look like side projects or hobbies. Blogging isn’t just a fun way to communicate; it’s an exercise in mastery. Learning better ways to reach potential clients isn’t just about increasing my brand presence; it’s moving me closer to my goal of mastering the art of influence.

Whether you want to master the art of parenting, skiing, painting, sales, hairdressing, or fabulous living, know that taking the time to think about what matters most to you–and being willing to dedicate the time and effort to truly master that thing–means you will inevitably be successful. Because there’s joy and fulfillment in working hard to be excellent at something that matters to you. Even if it isn’t your full-time job, the payment comes in the form of knowing that you didn’t squander your talents on mediocre effort; you gave your best to something and, in turn, received the satisfaction of knowing that there is something in this world about which you know everything.

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Now I know it seems contradictory that I would write an article pointing out that you don’t need an MBA to be an entrepreneur, but remember–I give unconventional admissions advice. My goal is to be as helpful as possible to those in the Art of Applying community–not just to fill MBA programs with people.

My good friend Laura Roeder is the perfect example of how you don’t need an MBA to be a rich entrepreneur. For the last two years, she has run her own online business teaching small business owners how to use social media to promote their products and services. Before that, she was a website designer and before that she had a “real job.” I’m not going to put her on blast but I know for a fact that at 27, she makes more than McKinsey consultants graduating from top business schools and works about 1/3 the hours that they do.

I’m writing this post to briefly review her book that has just come out for those of you who may be interested in skipping business school and going straight to being a rich entrepreneur and to encourage those of you who want to try out working for yourself to go for it!

Laura’s book is available on Kindle and is called Facebook Fame: The Facebook Marketing Bible For The Small Business.

Some of the reasons why her book is awesome:

  • She spells things out step by step. Whether you are a completely new to using Facebook for business or have tried out a few things with mediocre results, Laura guides you through the process of how to use Facebook to promote your business using engaging but non-jargony language and lots of illustrations.
  • She encourages people to take what works for them. How often have we been pounded over the head with the idea that there is only one way to do something? Since I specialize in giving unconventional admissions advice, I’m used to dealing with shell-shocked applicants who were told by others that there was no way they could get into their dream school and that if they wanted a chance of getting in anywhere, they better do steps one, two, and three. Laura is my kindred spirit in that she encourages people to use the advice that they find to be most helpful. Rather than doggedly sticking to a strategy that works for someone else but doesn’t work for you, you should pick and choose what works best for you and your goals. Laura’s got this down.
  • She admits her mistakes and shortcomings so others can learn from them. I love that Laura’s book includes whoopsie mistakes from her own experiences using social media to promote her business. Just like I don’t hesitate to tell people that my GMAT score was (only) 620 and I had no full-time work experience when I was admitted to graduate school, Laura is transparent about places where she could have done better. Seeing that Laura’s journey hasn’t been perfect is encouraging to those of us who are looking around and wondering if anyone else is feeling confused and unsure. Laura’s whoopsie mistakes with Facebook and my less-than-stellar numbers show that there is life after imperfection. In fact, being able to turn your mistakes into assets is a great talent of both me and Laura’s! Laura turned her whoopsie mistakes into content for her book and I turned mine into a point of differentiation from other admissions consultants.

The free online launch party (with lots of cool giveaways!) for Laura’s book is going to be on Wednesday, September 14 at 4 pm PST / 7 pm EST.

You can get your free ticket to the event here.

While I found Laura’s book to be a great read full of easy-to-do action items, my favorite part about it is that she wrote it! Besides being one of my good friends, Laura is definitely my #1 role model when it comes to entrepreneurship and living a fabulous life. Here are a few more reasons why she’s awesome and how we can all learn from her example:

  • She doesn’t depend on others for legitimacy. So many times, people apply to graduate school to earn degrees that will show the world that they are smart enough or qualified to do something. I always urge my clients to go out there and get their hands dirty if they have a burning passion or desire and to not be held up by graduate school. In fact, sometimes getting a graduate degree can slow you down in moving forward, because you now have student loans that need to be paid off! Although Laura loves the many shout-outs she gets, she doesn’t let them dictate the value of her services. She creates a coaching program and puts it out there for the world to have rather than waiting around to see if someone will give her permission or the stamp of approval.
  • She doesn’t let perfect get in the way of DONE. Many of us business school types are perfectionists and will procrastinate on getting things done if we don’t feel we can do them perfectly. Laura’s products and services are always top-notch but she doesn’t let the need for everything to be absolutely perfect keep her from actually getting stuff done. People are forgiving and often overlook minor mistakes. People completely overlook you when you don’t have anything to offer. Whether it’s your graduate school applications, starting your business, writing a book, or training for a marathon, take the first step and keep moving forward–even if everything isn’t perfect!

So if entrepreneurship and facebook isn’t your thang, no problem. But Laura Roeder’s example of just doing it is one we can all learn from. I loved my business school experience, and cherish my Harvard MBA, but there is no denying that Laura’s success is a testament that for those of you who want to work for yourself and make big money without working investment banking hours, an MBA is not your ticket to getting there; getting stuff done is.

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If my mama hadn’t named me Kaneisha, I think my name would be Procrastineisha.

If a task before me seems overwhelming, annoying, or confusing, my first instinct–and boy is that instinct as strong as six well-fed oxen–is to just put it aside and worry about it “later.”

The problem is that later sometimes never comes. Or it comes too late.

If you’ve been procrastinating on starting your grad school applications, I’ve got some tips for you–learned from my many years of battling the p-word.

Tell your thoughts to shut up.

That’s right. One of the most important ways to stop thinking and fretting and TAKE ACTION is to put an end to the incessant chatter in your brain. You deplete your energy, enthusiasm, and motivation when you mope around brooding. It doesn’t matter how many excuses, insecurities, or inadequacies your mind conjures up. You are the master of your mind and can tell it to put a sock in it. Then you can get on to the business of getting sh*t done (have you all noticed how obsessed I am with this phrase lately?).

Stop taking in new information.

Information overload will stop you in your tracks every time. Rather than doing yet another Google search or forum lurking session, rest that you already know enough about applying to graduate school to take the first step. Stop reading. Stop searching. Start moving forward.

Take the first step. Actually just take any step.

Since you’ve been procrastinating, worrying, and gathering information for so long, you may have no idea which way is up, down, forward or backward. That’s okay for now. At least you’ve stopped staying up until 1 am reading graduate student blogs from 2008. Since we’ve already established that you already know enough to get started on your graduate school applications, do something real and tangible to move you forward in your application process. This could mean officially registering for a test date to take the GMAT or GRE, writing a first draft of one of your essays, scheduling a consultation call with an admissions consultant (make it a working session if possible–not just a theoretical strategy “what if?” session), or redoing your resume. Remember: further research is not a first step. ACTION is a first step.

Create some accountability for yourself.

You’ve probably been wringing your hands in the secrecy of your own mind. Most people who know you probably don’t even know how important applying to graduate school is for you–or how much of a challenge it’s become for you to move forward in the process. Tell several people about your goal of applying to graduate school this season so that you have trusted people whose opinions you care about looking to see if you did what you said you’d do. Wanting to live up to what you said you’d do will serve as a powerful tool to get you out of procrastination mode and into GSD mode.

TAOA Community: Have any of you out there been procrastinating? What first step are you going to take or have you taken to move forward?

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One of the most anxiety-provoking parts of applying to graduate school is asking your current boss for a letter of recommendation. For some people, it feels like going up to your boss and screaming “I QUIT!!! . . . That is, in 11 months once school starts. I hope that’s okay with you . . . ?” Asking your current boss for a letter of recommendation does not have to be traumatizing or detrimental to your continued presence at your job. You just gotta do it right.

1. Choose the right time.

You want to ask any of your recommenders for a letter of recommendation (LOR) at least six weeks before it is due. This gives your supervisor enough time to pump the letter out as well as for you to give him or her several gentle reminders. You DO NOT want to be running around chasing your recommenders on the day of the deadline. In addition to giving your boss enough time to write the letter, you want to ask at the right time. A great time to ask for a letter of recommendation is at the wrap up of a project or initiative in which you’ve played a helpful part. Another good time is at the end of a positive performance evaluation session. In both of these instances, you know that your boss has positive feelings about you and your work. Try not to ask for a letter of recommendation during the middle of a crazy-hectic project or in the middle of any kind of disappointing initiative in which you’ve played some part.

2. Frame it well.

Your going to graduate school full-time means your boss is going to lose a talented member of his or her team. This is always going to be at least a bit annoying to managers. However, you can frame your request to both compliment your boss, your company, and to remind them of your goals. Here is an example:

During my time here at x company working under your management, I have grown a lot professionally and become even clearer on my personal and professional goals. One important step in my journey is to get my MBA so I can expand my skills and have the experience of spending two years full time learning and living with my peers. I would really appreciate it if you could serve as a recommender for my MBA applications. I have already created a recommendation package for you that includes my resume, some details on the programs I am applying to, and a few of my essays for your reference. Do you think you can enthusiastically recommend me for graduate study?

3. Be prepared for your boss’ reaction.

If your boss seems very surprised or hesitant, you want to give them time to think it over (and give yourself time to reconsider if you really want him or her as a recommender). If your boss’ reaction is less than ideal, you can say:

I know you have a lot going on right now, so if you need a few days to think about it, that’s fine too. It would be great if you could let me know by the end of this week, so that I can ask someone else if necessary. I am so grateful for my job here, and I don’t want you to take my wanting to go to graduate school as my being unhappy here. I’m just very excited about getting more education so I can be an even better leader.

Hopefully, your boss will respond enthusiastically, after which you can give him or her your recommendation package and scratch that task off your list.

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